Group Visits

The Visitor Experience

Explore the Muhammad Ali Center to learn about the life, legacy and Core Principles of Muhammad Ali. Our award-winning visitor experience was designed to inspire people to find the greatness within themselves, and is centered on the six Core Principles that define Muhammad Ali: Confidence, Conviction, Dedication, Giving, Respect and Spirituality. 


The Muhammad Ali Center welcomes tour groups and motor coaches. Convenient curb-side drop off and free bus parking makes the Center an easy place for groups of all sizes to visit. To get more information, download the group tour information sheet.

Group Amenities

  • Complimentary admission for drivers and escorts.
  • FAM tours.
  • Pre-/post-hour visitation.
  • Itinerary planning assistance.

Ready to book?

Download our group reservation form. Please note that group tours must be scheduled at least three weeks in advance.

For more information, please contact:
Charles Gwinn
Associate Educator